How much you spend on Social Media is up to the company marketing budget and how much you allocate to digital but it is the cheapest form of promotion – in effect the only cost is time but really the longer you wait to enter the social media arena the higher the cost in time ……
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October 7, 2011, 11:49 am Shanghai Time
September 8, 2011, 3:32 am Shanghai Time
There are many social networks in various forms and guises including professional social networks and I am a member of Foursquare, Gowalla, Ushi, Orkut, Weibo, Suosa and many others that have come and gone, but the social networks I use on a daily basis are Twitter, Facebook, LinkedIN, and Google+. I use these networks daily as I …… September 8th, 2011 | Tags: community, facebook, Google, linkedin, marketing, network, share, Social Media, social media, strategy, twitter, weibo | Category: Social Media, Technology | One comment
September 3, 2011, 10:32 am Shanghai Time
Google+ is the new social network in town, a place where you can share information with a community. A place where you can easily opt people in and out of interests or groups called ‘circles’ which you can name. You can filter content you read by looking at one circle or you can see everything …… September 3rd, 2011 | Tags: circle, community, filter, Google, google plus, information, interaction, media, news, noise, place, share, Social Media, social media, social network | Category: Social Media, Technology | Leave a comment
September 1, 2011, 10:16 pm Shanghai Time
Today, LinkedIN once again changed the icons for group notifications for the 2nd or 3rd time in recent months and this is were its starts to be apparent that they seem to have lost their way. With the IPO and relative little innovation of its product it seems LinkedIN is asleep at the wheel. IPO has …… September 1st, 2011 | Tags: connections, feed, groups, information, jobs, linkedin, links, media, networks, news, Online Communities, resume, RSS, Social Media, social media, work | Category: Business, Social Media, Technology | Leave a comment
August 28, 2011, 9:08 pm Shanghai Time
I recently joined Zerply, yes its another social network and sn tool, but this one joins the dots a little easier. Once the you’ve imported the information from Linkedin and Facebook is in the power is in the search. The search engine and interface with the keywords showing up. Searching by multiple search terms or one …… August 28th, 2011 | Tags: connections, linkedin, social media, social network, tools, zerply | Category: Business | Leave a comment
August 21, 2011, 4:17 pm Shanghai Time
Haven’t been as regular as I would like so I’m only up to Six Link Sunday #5. This week has been filled with social media, politics and stock market woes – so like many other weeks since 2007 but I digress. (London)Riot Rebuild: The U.K’s Post-Riot Urban Intervention [Fast Company] August 21st, 2011 | Tags: Adidas, China, Coke, Crowdsourcing, London Riot Rebuilding, New York, Sketchup, social media, Stumbleupon | Category: Business | Leave a comment
August 3, 2011, 9:10 pm Shanghai Time
Social media is currently in the same place webpages where in the mid-1990′s where businesses where putting up their business webpage and expecting people to come and start buying. It wasn’t until businesses realised they needed to promote their website and integrate it with their existing marketing that their webpages started generating emails, calls and …… August 3rd, 2011 | Tags: advertising, budget, cheap marketing, company, customer service, engage, involved, marketing, Money, ROI, save you money, Social Media, social media, working | Category: Business, Management, Market, Technology | Leave a comment
June 26, 2011, 11:39 pm Shanghai Time
Six links from the week of reading and tweeting China’s Businesses Boom, But Its Brands Don’t | NPR http://n.pr/ktaReu Crowdsourcing: Tapping a world of ideas | Scoop NZ http://bit.ly/lro5UA June 26th, 2011 | Tags: China, Crowdsourcing, retail, Retailers, Small Agencies, Social Media, social media, startups | Category: Business, Internet/Web, Social Media | Leave a comment
June 19, 2011, 4:57 pm Shanghai Time
Another six links of the week for your Sunday reading pleasure. Ethical social media dilemmas: What would you do? – Communication Conversations by Arik Hanson “….ethical situations come up and impact our working lives virtually every week. I wanted to highlight a few that I’ve bumped into lately below–and the way in which I’ve …… June 19th, 2011 | Tags: Alipay, China, Economy, Ethics, Money, predict, search, Six Link Sunday, social media, tightens, Trends | Category: Business, China, Technology | Leave a comment
June 5, 2011, 4:02 pm Shanghai Time
Starting a six link sunday is similar to Mitch Joel’s and others weekly links. I thought it would be good to share some of the good stuff I read this week. It will be a mixed-bag of subjects and ideas. It will be hard to keep it to six. Rules Of Engagement, From The NBA Social …… June 5th, 2011 | Tags: Business, cities, consultants, links, project management, six links, social media, startup, visuals, weekly | Category: Business, Design, Technology | Leave a comment
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